Archive for September, 2007

Font embedding and the Mozilla project

Saturday, September 29th, 2007

A last few words about fonts, before I move on to images.The design

Just yesterday, a new client wrote to me about my first design for their property development site: “The letters of the text are a little thin, could you please make them thicker in general, it will be easier to read I suppose?”

As it happens, her eyes were spot on. I had tried the experiment of calling first for elegant Century Gothic. This is not one of the fonts guaranteed to be on every visitor’s machine—but it’s on enough of them for me to take the chance. (I’m so tired of Verdana/Geneva and Arial/Helvetica.) She evidently had the font on her machine.

My response was of course to switch to nice chunky Verdana—again. But I pondered on the assumptions behind her request. She is a partner in a big Russian property development company operating here in Spain, and they have obviously commissioned many print designers. She clearly thought I had the kind of control over fonts that a print designer takes for granted.

And why don’t I? How come Firefox and the Mozilla project are so stand-offish about embedded fonts? There is even an ‘at-rule’ in CSS (@font-face) which is supposed to allow developers to embed fonts. The Mozilla project scorns it.

Why? To go back to an earlier post of mine, my guess is that they are all principled introverts who think that questions of visual display are beneath their notice.

If only there were a few visually stimulated extroverts on the project…

sIFR

Sunday, September 23rd, 2007

An infamous headlineMy last post was about headers, and in the post before that I wrote optimistically about sIFR—at which I’ve now had a closer look.

The two psosts turn out to be related, since, in the words of its developers, sIFR is not really usable for ordinary text. Its main use is for headers, pull-quotes, etc. So all it effectively does is provide a slightly better alternative to textual images.

Proper universal font embedding is still a dream.

Design Elements: Headers

Friday, September 21st, 2007

An infamous headlineI’ve discussed text display in earlier posts. Headers are a special case.

Headers matter to search engine spiders. They also matter to human readers, because they break up the Web page and make it easier to scan. 5% (Benzoyl peroxide) Synonims: Benzoyl peroxide Generic Benzac 2. 30 tubes x 2. Benzac 2.5% Cheap BENZAC W (Benzoyl peroxide) Generic For Benzac W 2. Buy Benzac from our Canadian Online Pharmacy by calling 1-877-888-3562. You can quickly see if there’s anything on this page that answers your question or meets your need.

On both counts, therefore, the important thing for a page designer is to have plenty of them. As far as sizes go, you can of course use a style sheet to set them to any size you like. I would myself stick to at most three different size 24 Hour Service, 7 Days a Week. Licensed Pharmacy. Capoten Cheap Licensed Pharmacy. OpDiovan 160mg 90 Tablets $85. s. When I’m not defining sizes myself, I find that

s,

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s often fit the bill.

Very big headers in standard Web fonts like Arial/Helvetica or Verdana are the visual equivalent of shouting. They need to be saved for unusual special effects. People don’t like being shouted Licensed Canadian pharmacy. All about Lopressor. Lopressor Cheap Yes, 2 simple grocery items work. $5 Off To The First 300 Customers. at.

At the other end there are situations when it’s useful to have an

at the top of every paragraph (or two). It makes for easier reading. But don’t let the browser use its default padding. Make sure the header is really close to the paragraph below, and that the only obvious gap is after the paragraph before.

Think hard about horizontal positioning, too, and the invisible vertical gridlines that our eyes often find satis Learn about the prescription medication Nortriptyline Hydrochloride (Nortriptyline Hydrochloride Capsules), drug uses, dosage, side effects, drug interactions, warnings, andClinical Psychiatry News – Nortriptyline and smoking. We specialize in feline hyperthyroidism. Nortriptyline Cheap We have the answers you seek. Clinical pharmacology · Indications · Metabolism · Dosage · Side effectsDefines the medication nortriptyline (Pamelor, Aventyl) a drug used to elevate the mood of patients with depression. fying. In far too many of my early sites, I centred headers. This can give a Web page a ragged, untidy look. I now tend to go for vertical alignment—headers are either left aligned, or indented identically (say 10px or 2% or 5em or …). It makes for a stronger line.

Font embedding

Sunday, September 16th, 2007

Web fontsIn an earlier post, I mentioned how few fonts are available to Web designers. Out of the thousands that can be displayed on a computer monitor we are stuck, for ordinary text, with about a dozen.

One solutions would be font embedding. You could upload a subset of characters to go with a particular set of Web pages, and the visitor’s browser could draw on it. That way, the pages would display the way you wanted them to. And in fact, the technology exists. I know of three ‘solutions’: sIFR (or scalable Inman Flash Replacement); Microsoft’s free WEFT (Web Embedding Fonts Tool); and Bitstream’s patented TrueDoc Imaging Technology.

If you are interested in sIFR, a good place to start is the blog page Introducing sIFR: The Healthy Alternative to Browser Text. Its main disadvantage as a tool is that it relies on the visitor’s having installed the Flash Player—and it takes a bit of (JavaScript) programming.

WEFT was a product of the Browser Wars period. Its crippling disadvantage is that it only works in Internet Explorer. (So OK for a Windows intranet, but out of the question for the Internet.)

To use Bitstream’s TrueDoc you either need to pay for and install its complex software development kit (SDK) or upload existing PFR files—which also cost money, and are hedged with legal restrictions. (And may not work in all browsers.)

Pessimistic conclusion: until someone comes up with an open-source technology that works in Firefox, Safari and Opera as well as in IE, we’re stuck with the same few fonts.

Optimistic conclusion: Flash is available in most browsers. And I quite like the look of sIFR…

Extrovert/Introvert

Sunday, September 9th, 2007

In my last post, I let slip the word extrovert. I probably shouldn’t have used the word, since it’s so widely misused, and misunderstood. Lots of people use it as yet another synonym of ‘outgoing‘, or ‘gregarious’ or ‘sociable’—just as they use introvert as though it meant ‘shy’ or ‘unsociable’ or ‘inward-looking’.

Actually, the world is full of outgoing, gregarious, sociable introverts, and extroverts who prefer their own company (like me). The two words are technical terms, made up by the Swiss psychologist Jung about eighty years ago. He didn’t make them up to refer to something obvious like sociability, but to define a fundamental difference between the ways human beings operate.

HandsHe thought that just as people are right-handed or left-handed, people are extrovert or introvert.

The analogy can help to clear up some misunderstandings. Right-handed people don’t use their right hand for everything, all the time. Ditto, left-handed people. (And there are some people called ‘ambidextrous’—though they tend to use just the one hand for signing credit card slips.) We use another hand if it’s better to use it at the time. In the same way, extroverts can often act like introverts, and introverts react like extroverts.

The important point, however, is that just as the fact that you can use your left hand often and well doesn’t stop you being right-handed, being able sometimes to act like an introvert doesn’t stop you being an extrovert. Or vice versa.

So what are the fundamental differences?

You may have noticed that I have already slipped in a crucial difference. Extroverts react; introverts act. (We both do both, of course: just check that you’ve understood my point about handedness.) Extroverts see what needs doing; introverts know what needs doing. And, most importantly, extroverts are stimulated; introverts are motivated.

This leads to characteristic liabilities. Introverts are likely to persist with something when everything around them suggests they should give up. Extroverts are likely to do some other thing (because it looms so large for them at the time) when they should persist with something which matters more to them in the long run.

Like me.

Yes, I’m still here

Friday, September 7th, 2007

A big sorry to subscribers and regular readers of this blog. (I know there are a few of you.)

I have been so occupied with Web work—on several sites—that the blog has been neglected. This is a typical downside of being an extrovert: external tasks always loom larger than things one knows one should find time for.

The home page

Anyway, I’ve dealt with many of the small jobs; and one new website is now online: for a
holiday villa in Spring Hill, Florida
. It was a labour of love, and I’m quite pleased with it. You are, of course, welcome to tell me what you think.